For over 8 years, ICON’s core speciality has been the development of remarkable web solutions for our clients. The company’s service offering has evolved from powerful, visually appealing websites, to fully integrated, dynamic web solutions. In fact, a typical ICON website always contains one or more of the following:
- Cutting edge, yet responsible design: We know the value you place on the look and feel of your site, and we take that seriously. Our approach to design includes usability, typography, graphics optimisation, page layout, appropriate use of animation and sound, as well as tying in the design of your site to your overall marketing objectives.
- Content Management: ICON.snap™ is used by all ICON’s customers to manage every aspect of their web solution. This is often extended to include advanced features such as order management, CRM, and product listings (in the case of online stores).
- Search Engine Optimisation: Often overlooked or not given the attention it deserves, Search Engine Optimisation (SEO) is crucial in realising the full potential of your web site. Sites that do not rank properly are not reachable by your target audience. ICON has a dedicated SEO team that regularly undergoes specialist training to sharpen their skills in this ever-changing industry. Click here to find out more about ICON.rank™.
- E-Commerce: Whether it’s an online store selling products to a global market, or a event management site selling tickets to concert goers, e-commerce is the vital link that turns a web solution into a tangible business venture. Find out more about our ICON.pay™ product here.
- Web 2.0: More than just a buzz word, ICON has helped many organisations take advantage of Web 2.0 technologies, such as blogs, public video and image links, third-party content sites, and more. These techniques are widely available, but ICON has the experience and know how to implement them correctly.
- ICON.banner™: is a module to allow you to manage banners on your site as well as generate revenue through increased optimization of your site’s real estate.
- ICON.access™: allows you to determine what different users can see within your website, allowing you to maximise your content management capabilities by offering privileged content to select visitors.
- ICON.e-news™: is a module available within ICON.snap™ which can generate customised, targeted, rich text emails and newsletters that can be sent directly to your existing and potential customers.
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Online shopping: Locally and abroad this has boomed and don’t we know it! ICON.shop™ allows you to easily put your products and services online, making them available to a whole host of new and potential clients.
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ICON.travel™: Whether you’re a hotel owner wanting to publish your room rates, or a tour operator offering everything from cruises to rental cars, ICON.travel™ will streamline your operations. Built for the web, ICON.travel™ can be easily integrated with a website allowing you to offer your services online. Finally, the ICON.travel™ development team can easily customise the system to your exact requirements and business processes.
It’s these elements, brought together by our team of experts, which make our solutions remarkable. For more information, or to arrange a meeting, click here.