Developed by ICON the new site offers a user friendly experience with a lot of focus on clean, crisp, high resolution images whilst seamlessly integrating with social media channels such as Facebook, Twitter, LinkedIn and Trip-advisor. This five star hotel now boasts a five star website.
The new Phoenicia Hotel website is focused on simplicity and design. Built with user experience requirements at the forefront, the site has been created using ICON’s enhanced Content Management System, ICON.snap, which not only allows for web administration but also focuses on search engine optimisation and its benefits. ICON has also integrated the site seamlessly with a third party booking engine preventing any issues with any existing online partnerships.
“Our successfully redesigned website reflects the ethos of Phoenicia’s brand the professional courtesy and forward-thinking attitude that has kept us at the forefront of the hospitality industry in Malta for 70 years. Our new site is a sleek portal so the user’s experience extends beyond the hotel to our larger community visitors can instantly get a sense of who we are while checking out all the great things they can expect during a stay.” – Charles Azzopardi – General Manager (Phoenicia Hotel)
Although the site is now complete, ICON’s work is far from finished. The Phoenicia Hotel’s new website is constantly being monitored and improved by the team at ICON to ensure that it is ranking as highly as possible in all the major search engines and is optimized to convert as much business as possible.
Looking to revamp your business’ website or to optimise it for a more efficient browsing experience? Learn more about ICON’s various digital solutions including web design and digital marketing.